Principal Software Engineer

Conovo Technologies

1. Led the development of the Drive Weather app, enabling real-time tracking of weather conditions along travel routes, including cloud cover, wind, and temperature. Prioritised best practices, scalability, and security for high-performance back-end solutions resulting in its listing in top 25 apps in relevant category.
2. Designed and developed the Atmosphere Weather app, offering precise weather forecasts with hourly updates, location-specific trends, and a unique circle view with sky-colour rendering. Implemented a robust back-end system to manage data efficiently while complying with data privacy and security standards to enhance user experiences.
3. Developed the Audit App, a specialised tool for Food Safety Audits, improving compliance and reporting processes. Created an intuitive user interface for reporting and self-auditing daily food intake, including the convenience of attaching photos using the device's camera. Integrated iOS apps with cloud platforms such as AWS, Google Cloud, and Azure to ensure scalability and data accessibility.

iOS Consultant (Subject Matter Expert)

The Enhance IT

1. Directed the company's core iOS products, including iOS, MacOS, and WatchOS applications, overseeing their development, enhancement, and maintenance.
2. Spearheaded and mentored the iOS team, providing guidance and leadership in code and pull request (PR) reviews, resulting in efficient and high-quality codebase.
3. Acted as a frontend developer for the E-Trade app, and skillfully utilized private Cocoapods to expand the capabilities and optimise the performance of the E-Trade app.
4. Contributed to the success of the UBS Financial Services app through bug fixes, performance improvements, and UI/UX enhancements, while efficiently managing app analytics with tools like Adobe and Firebase,and aligning UI/UX design using Figma

Principal Software Engineer

The Entertainer FZ LLC

1. Developed and led a 4.7+ rated million user B2C app, The ENTERTAINER, utilising Objective C and Swift, implementing a modular architecture with integrated private Cocoapods (Auth, Analytics, Core, CommonUI, Network), and utilising a custom architecture combining VIPER and MVVM for a diverse deals experience.
2. Collaborated on the HSBC Entertainer B2B app and aligned it with the loyalty program's vision, ensuring seamless functionality.

Government College University Faisalabad, Pakistan

Software Engineering