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Samreen Anwar

Product Manager

Islamabad, Pakistan
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Samreen possesses a proactive and self-driven nature, fueled by a strong motivation to tackle challenges and a deep passion for contributing to an organization that prioritizes creativity, diligence, and ethical conduct. I aspire to advance my career in an environment where I can continue to develop and apply my technical and analytical abilities, ultimately enhancing my professional growth and making a valuable contribution.

Careers

Associate Director - Product Development

Orbispay Financial Technologies Inc

Full time contract06/2021 - 08/2023
  1. ASSOCIATE DIRECTOR-PRODUCT DEVELOPMENT & MANAGEMENT Orbis Financial Technologies Inc, Sep 2021 – Present
  2. The key highlights of my contributions for Orbispay so far:
  3. • Maintained and managed to deliver 95% Crash Free Mobile App experience on the OrbisPay App, improved it from 45% within a year and developing and driving end-to-end Product Life Cycle and product strategy.
  4. • Improvement in ObisPay App user journey and user experience and simplified the operational hassle from scratch to 70%
  5. • Improved the OrbisPay App with API optimizations for front-end level and helped solution architects to cater mass traffic.
  6. • Orbispay App journey and reduction in system load enabled business efficiency of Operations teams by 40%
  7. • Managing Product Development and Management with Teams in US, Malaysia, Nepal, India, and Iran.
  8. • Working closely with business development teams in United States for Product Management, Employer Onboarding and Payroll Integrations.
  9. • Enabling the best practices for Product Life Cycle and Technology architecture considering the compliance and risks in different states of US with their state regulations also.
  10. • Working with Data engineering teams for application analytical reports using Business Intelligence Tools, Datadog for monitoring and Snowflake for raw data.
  11. • Developing the EWA use case including Payroll cards, Saving modules and P2P Payments, Loyalty programs and Credit Scoring modules
  12. • Responsible for Product requirement, Sprint Development, and product delivery
  13. • Managing and responsible for BRD and PRDs with business and technical requirements that supports business.
  14. • Improved the Customer support processes for all the usecases complaint handling
Product Manager

Telenor Microfinance Bank Limited - Easypaisa

Full time contract03/2017 - 06/2021
  1. PRODUCT MANAGER- TEAMLEAD OPEN WALLET DIGITAL PAYMENTS AND WALLETS
  2. EASYPAISA - Telenor Microfinance Bank Ltd / April 2017 – Aug 2021
  3. Open Wallet:
  4. • Launched Open Wallet -Debit Card linking integration with MasterCard and raised 3% of revenue for the entire business.
  5. • Developed the functionality for linking their Physical and virtual Debit/Credit cards with Wallets for online and pass-through transactions via Easypaisa App.
  6. • Improved the Open Wallet Product success rate of Card transaction up to 70% from 45%.
  7. • Develop comprehensive financials/business cases and Business plans.
  8. • Improved Fraud & Risk Rule Implementation for card not present payments and maintained less than 2% Fraud to Sales ratio.
  9. • Maintained and Improved the Customer Support queries for my developed product less than 5%
  10. • Responsible to write detailed BRD and PRDs with business and technical requirements that supports business.
  11. • Worked with Data engineering teams for developing multiple analytical reports including user activity, growth, settlement, and reconciliation.
  12. • Developed innovative solutions for Banks to identify the bank cards and improved the success rate from 50% to 70%
Associate Manager- Solution Architect

Telenor

Full time contract08/2015 - 08/2016
  1. ASSOCIATE MANAGER- SOLUTION ARCHITECT
  2. Telenor Pakistan / Sep 2015 – Sep 2016
  3. • Worked in VAS/Digital Services Team. End–to-End Project Planning and Architecture Design for BVS, DMS, NFC, LG and Engro EMAN
  4. • Performance Analysis support for Orion and Velocity projects.
  5. • Oversee Technical Documentation (CMMI) in terms of functional, test plans/Use cases and Architecture
  6. • had an experience of Stakeholder and vendor management. Plus understanding of business value chain process.
  7. • User Manuals for Location Gateway Portal and complete technical documentation.
  8. • Technical write –up on Engro EMAN for all business units and technical documentation for GP Health, NFC
  9. • Server side and web Optimization for Project Orion

Education

Bahria Business School , Islamabad

MBA-Marketing

06/2018 - 11/2020Master's DegreeClass of 2020
University of Wah

Computer Sciences

07/2006 - 10/2010Bachelor's DegreeClass of 2010

My projects

Open Wallet

portfolio show

Open Wallet for user base with tokenization solution and Pass through transaction for Cardholders

Role: Product Owner

Completed: 9/2023

Live project: https://easypaisa.com.pk/add-funds-to-easypaisa-account/

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Skills
Problem-solvingKnowledge HTML5Statistical AnalysisFirebaseProduct development lifecycleDatabase systemsEnhancement of productOptimize product contentProduct planningThird-party API’s
ExperienceSenior-level8+ years
Hourly rate$100/hr
Open to
onsitehybridremote

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